Internet Marketing Blog

This month was the Google patent named Duplicate document detection in a web crawler system. The patent explains how a content filter from the search engine can work with a duplicate content server.

What is duplicate content?

The patent contains a definition of duplicate content:

Duplicate documents are documents that have substantially identical content, and in some embodiment completely identical content but different document addresses.

The patent describes three scenarios where duplicate documents that are encountered by a Web crawler:

1. Two sides, which consists of a combination of regular web page (s) and temporary redirect page (s), is as documents if they share the same page contents, but have different URLs.

2. Thurs temporary redirect pages are just documents if they share the same target URL, but have different source URLs.

3. A common website and a temporary redirect page is to copy documents if the URL to the usual site is the target URL of the temporary redirect page or the content of the regular web-page is the same as the temporary redirect page.

A permanent redirect page is not directly involved in duplicate document detection because crawlers are configured to not download content on the redirect page.

How does Google detect duplicate content?

According to the patent description, Google’s crawler consults the duplicate content server to check if a retrieved page is a copy of another document. The algorithm then decides which version is the main version.

Google may use different methods to detect duplicate content. For example, Google can take” content fingerprint” and compare them when a new web site is found.

Interestingly, it’s not always the side that has the highest PageRank is selected as the main URL for your content:

How does this affect your website?

If you want to get high ranking, it’s easier to do it with unique content. Try to use as much original content as possible on your web pages.

If your site has unique content, do not you’d have to worry about potential duplicate content penalties? Optimize content for search engines and make sure that your site has good inbound links. It’s difficult to outrank a site with good optimized content and good inbound links.

In the process of web designing and search engine optimization, website analysis plays an important role for successful SEO planning and achieve marketing goal. Website analysis is through study of your website traffic. By processing this data SEO Company proceed or implement their internet marketing strategy.

Website Analysis – What it includes

• Keyword Analysis
• Competitor Analysis
• Web Statistic / Website Traffic Analysis

Keyword Analysis

Every day millions of people visit the internet for different purposes such as for searching information, buying or selling their products, entertainment, learning etc.  For the search they use specific word in the search engines to get relevant information. It is called keyword or key phrase for the search engines.

It is very essential to know what keyword or key phrase surfer [your potential customer] uses to find your products. A comprehensive keyword analysis is the most important task to achieve your goal in developing successful websites. Most targeted keywords gives top ranking in search engines and brings natural and fruitful traffic to your website.

Keyword Analysis Includes

• Analyze targeted list of keyword and Key phrases
• It is essential to find that visitors really search for these keyword phrases
• Keywords are general [ commonly used by the people]
• Competition for the particular keywords
• Other related words used for that keywords

Competitor Analysis

Each part of web analysis is important but competitor analysis is the observant steps in the web analysis process. In every business field there are lots of competitions and it is rapidly increasing day by day. In such case the number of website competitors gets higher day by day. To survive on this world wide net, you need the help of SEO Company who takes fast and intelligent decision for your website promotion and keeps your website on the first page of search engine result pages.

Web Statistic / Website Traffic Analysis

Web Statistics gives you an actual idea that where your website is on the net compare to your competitors. Using web statistic you can get idea for deciding further strategy or implement your SEO planning and marketing strategy.

Web statistics generates reports of your website traffic. You can find how many visitors visit your website daily, weekly, monthly and yearly. It provides country specific, browser specific, keyword specific reports as well as new visitors, visitors who revisit your site and many more. You can decide your fast moving product or service using such web reports.

Our comprehensive web Analysis consists of in depth review of your website and contains all necessary information to achieve your marketing goal.

In the process of web designing and search engine optimization, website analysis plays an important role for successful SEO planning and achieve marketing goal. Website analysis is through study of your website traffic. By processing this data SEO Company proceed or implement their internet marketing strategy. Website Analysis – What it includes Keyword Analysis Competitor Analysis Web Statistic / Website Traffic Analysis

Keyword Analysis

Every day millions of people visit the internet for different purposes such as for searching information, buying or selling their products, entertainment, learning etc.  For the search they use specific word in the search engines to get relevant information. It is called keyword or key phrase for the search engines. It is very essential to know what keyword or key phrase surfer [your potential customer] uses to find your products. A comprehensive keyword analysis is the most important task to achieve your goal in developing successful websites. Most targeted keywords gives top ranking in search engines and brings natural and fruitful traffic to your website.

Keyword Analysis Includes

Analyze targeted list of keyword and Key phrases It is essential to find that visitors really search for these keyword phrases Keywords are general [ commonly used by the people] Competition for the particular keywords Other related words used for that keywords

Competitor Analysis

Each part of web analysis is important but competitor analysis is the observant steps in the web analysis process. In every business field there are lots of competitions and it is rapidly increasing day by day. In such case the number of website competitors gets higher day by day. To survive on this world wide net, you need the help of SEO Company who takes fast and intelligent decision for your website promotion and keeps your website on the first page of search engine result pages.

Web Statistic / Website Traffic Analysis

Web Statistics gives you an actual idea that where your website is on the net compare to your competitors. Using web statistic you can get idea for deciding further strategy or implement your SEO planning and marketing strategy. Web statistics generates reports of your website traffic. You can find how many visitors visit your website daily, weekly, monthly and yearly. It provides country specific, browser specific, keyword specific reports as well as new visitors, visitors who revisit your site and many more. You can decide your fast moving product or service using such web reports. Our comprehensive web Analysis consists of in depth review of your website and contains all necessary information to achieve your marketing goal.